• Have a better understanding of your company’s international strategy
• Understand the absolute necessity of opening up more and more to the world markets
• Adopt a dynamic, optimistic vision whilst fostering support for your policy of international expansion

• Why develop internationally? What is at stake?
• The 5 distinctive features of French culture which makes it different
• Cultural conflicts - a short analysis
• Identify how we are influenced by our own culture. What is in common with other cultures and what is different.

• 1/2 to 2 hours

• The conference is staged like a play. The content will be presented to you before so it can be customised to integrate your company specifics and orientations

• During a seminar, a department lunch or simply in your premises

• Dynamic using examples taken from real working conditions, videos and theatre props
• Handouts (summary documents) given at end of conference